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Business Strategist • Small Business • Since 2007 Are you tired of feeling like your business is running you? I take business owners from being overwhelmed, overworked, and undervalued to being strategic, productive, and profitable. Many business owners are too busy working in their business to work on their business. They get bogged down with wearing many hats, trying to grow their business, and deliver their product. I show business owners how to avoid the pitfalls, ignite a spark, and let their sparkle shine through.
Hey there Reader, Last week started with a plot twist. I was in a meeting across town, doing my best impression of a calm, composed business owner, when my phone lit up with an alert: the smoke detector at my house was going off. Reader, no meeting agenda survives that notification. So I made a decision: meeting over, keys in hand, 911 on the phone, and off I went across town in traffic that did not care about my emergency. Here’s the thing, though. I couldn’t be in two places at once, and...
Hey there Reader, Remember Danielle, my client who used to hold every deliverable hostage for “one more look”? She took her first real day off last week. Phone in a drawer. Laptop closed. Actual human behavior. By 11 AM she texted me: “Is something wrong? It’s too quiet.” When my inbox has been quiet for two hours and you're convinced something is wrong. Nothing was wrong. Her team had shipped three deliverables, answered a client question, and made one judgment call she would have made...
Hey there Reader, A client of mine (we’ll call her Danielle) has a great team. Smart, capable, hungry. And every single deliverable they produced sat in a queue waiting for one thing: Danielle’s “one more look.” Not a review. A look. A “let me just give it a quick pass” that somehow turned into rewriting a headline at 9 PM on a Tuesday. The work was good. Her team knew it was good. But nothing went out the door until Danielle had personally touched it, because “done” lived in her head and...